THE SPOTLIGHT
Client: Red Bull®
Brand Identity, Typography,
Web Design, Art Direction
Photography:
P.K Subban Photo: ©DreamPlay Media
Logistx Photo: ©Ysanya Perez
Collaboration with Andrew Schuster
The Spotlight is a content series that gives RedBull ambassadors the opportunity to spotlight organizations, businesses, community groups, and/or individuals raising awareness and driving progression in mental health, environmentalism, and/or diversity & inclusion.
Red Bull asked us to create custom logo options, a series of patterns, symbols, 2 custom / manipulated typefaces, color story, and an editorial website mockup for use in their rollout of The Spotlight.