7-ELEVEN
Clients: 7-Eleven, Overtime
Apparel Graphics, Illustration
Photography: David Jacobson
2024
Game to Eleven is an apparel collaboration between Overtime and 7-Eleven. The two companies partnered to embody the spirit of pickup basketball across the U.S, especially in N.Y.C. The special edition apparel was sold on the Overtime website and featured on 7-Eleven's social media accounts.
The client wanted to embody a local store feel, while tying back to basketball. I was able to achieve this through a pen & ink illustration that was later manipulated in Photoshop and Illustrator. The 2024 collection includes hoodie, tee, and a mesh short.